A strategy to build the streaming giant’s online and offline content offering.

The streaming market is not yet saturated, but fiercely contested by major players. In order to be able to assert oneself in this growth market in the future, one has to think out of the box, in the truest sense of the word. We consulted one of the worldwide leading streaming companies and helped them to jump out of the TV / laptop / tablet / cellphone into real life to be a tangible experience in the everyday lives of people, from young to old; from first-time users to die-hard TV binge-watchers; and from movie freaks to art lovers.  

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